Gaming professionals and enthusiasts from all over the globe gather once a year at the annual ICE London gaming conference. Held annually since 1999., ICE is the world’s largest gathering of people from the gaming industry. In 2023, ICE broke all records, having more than 650 exhibitors and 40.000 visitors from all over the globe.
So, what makes ICE worth visiting? What can you do and learn if you visit this globally recognized gaming event? Let’s find out.
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Top Reasons to Visit ICE
Let’s begin by explaining why ICE is so huge for people in the gaming industry and why anyone who can afford to visit should do it, no questions asked. Here are the main benefits of being a part of ICE, as an attendee.
1. The Ultimate Networking Opportunity
Networking is huge in the gaming industry and important for pushing your business forward. With thousands of gaming professionals, enthusiasts, and experts gathered in the same place, you're bound to do some useful networking.
You’ll get to:
- meet competitors and learn about their businesses
- hear about the latest news and trends
- share your ideas and get feedback
- receive updates and insight about the latest in gaming
This ultimate networking opportunity is something you shouldn’t miss.
2. Product Discovery
The newest, freshest, and most modern products from the gaming industry are presented at ICE every year. Those who run gaming businesses come to see what the newest additions to the product selection are and find something that would fit their business needs.
You get to learn about:
- the manufacturers
- the prices
- product characteristics and features
- business leaders in product innovation
You can even seal a deal with some presenters and make business connections that will last.
3. Education
Apart from the exhibition, there's also the education part of the ICE event in London. Experts and industry leaders from all over the globe come to share their knowledge and insight about the most trending topics.
The most attractive topic is always the latest regulatory requirements for businesses in gaming. These change from year to year, and it’s crucial that businesses stay updated. People who set the regulations come to share the latest news and educate you on how to stay on the right side of the law.
4. Socializing
Finally, ICE offers a ton of opportunities to socialize, have some fun, and reconnect with old friends. London is a beautiful city, so you can step outside Excel and see what the city has to offer.
Interesting ICE Features
ICE is an event that provides opportunities for all visitors, regardless of the gaming sector they come from or the reason they’re visiting. The most interesting features at ICE prove our point. Here are just some of the many features you’ll get to be a part of.
1. Pitch ICE
Gaming start-ups have the opportunity to present their ideas and work to world gaming leaders and companies. This is an ideal way for them to secure investments and partnerships and make sure their business flourishes.
2. Consumer Protection Zone
If you’re interested in safe gambling and want to learn about the brighter side of it, this zone is made for you.
3. Esports Arena
The fun and educational side of ICE is definitely at the Esports Arena. First, you get to listen to highly informative TED talks on the topics you care for. Next, you can enjoy FIFA Esports Showcase and play with some of the world’s best esports players. Finally, there’s a bar for all attendees who just want to take a break and enjoy a chat with someone from the industry.
Apart from this, there are also lie conferences, studio interviews, educational activities, knowledge-sharing initiatives, and more.
What to Expect at ICE London 2024?
ICE London 2024 will be held from the 6th to the 8th of February 2024. Considering that the event is growing stronger from year to year, we expect nothing but excellence at the next one. More exhibitors and attendees will make the event groundbreaking once again.
If you’re eager to learn, have fun, and enjoy three days of gaming networking, make sure to be at the ICE 2024 event.