Game-playing is increasing and becoming seriously competitive. The $187.7 billion industry is more significant than all music, movie, and on-demand entertainment combined with 3.4 billion gamers worldwide. And while gamers are connecting and becoming more involved in the game community, the risks players face are also rising. As online gaming has been a new social space that’s continually growing, you need to take many factors into account:
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Traditional human-based moderation systems can need help to handle millions of users.
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User-generated content (UGC) includes 3D models, level scripting, voice, and video chats.
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The vast amount of UGC adds complexity to content moderation.
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The new legislation introduces additional challenges to managing online platforms.
Games publishers spend countless dollars safeguarding their users from harmful content and protecting a growing gaming market with vast user-generated content. Gaming firms need help to balance providing the next-generation connected game experience and consumer-protective legislation.
Here is where content moderation services come into play. Such services are an excellent option for game developers to formulate and deliver a sound security plan to ensure safe online communities without restricting activity and imagination.
Building the Ideal Trust & Safety Platform
Thoughtful of the perfect trust and safety requirements for game creation, your content moderation tool must be designed around data-driven choices, moderator safety, and curated content throughput. This tool must accommodate various product policies and content toleration as it gathers data from several data sources and analyses. There are five essential components of a content moderation platform that you need to think about:
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Rules and Guidelines: The community guides the platform.
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Automated Moderation Process: This process automates and flags inbound content as offensive via artificial intelligence (AI), streamlines moderation workflow, and decreases (or entirely avoids) human presence in content.
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Human Moderators: Naming, checking, and addressing edge cases still require humans, even at the highest company levels.
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Analytics: Provides context to the content and gives performance and accuracy metrics.
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System Management: The place where you will manage and set up the entire system and gain operational insights.
The gaming operator, based on how they implement these core features, can be placed in one of three levels of trust and safety:
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Starter: Essential human moderation, no detection mechanism for harmful posts, policies, and regulations need to be updated, and many offensive posts.
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Medium: Simple AI recognition platforms and a moderate community policy in place.
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Advanced: Corporate site and well-developed rules, enormous moderator teams, investment in trained AI models, and deletion of most dangerous stuff before anyone (or, if possible, most users) sees it.
The Power of AI & the Human Element
With the rise of user-generated content, AI played a critical role in moderation by games firms, but it can’t moderate on its own – it needs laws and precedents to be decent. Organizations should implement a combination of human and AI moderation on the platform for a more predictably effective service. Without any of the above building blocks or other limitations, human operators must intervene to support the system by explicitly labeling transgressions or manually making decisions. It’s good at this point to make sure that human beings don’t end up repeatedly watching all these violent images.
AI solutions could be deployed to tackle this issue, but organizations will probably have to tweak these open-source options to reach that details stage. It is possible to use AI to improve the metadata so that humans can make better decisions and not receive graphic data. These solution algorithms must safely bring the content to the most relevant human agent to balance moderation rate and precision.
Looking Ahead to the Future
Gaming on the web allows players and communities to form lasting, memorable experiences when physical contact isn’t always possible. Yet, being naive in online forums can be dangerous. It is challenging to balance creating user content and making it safe for everyone. Games developers are held to an even more complex task than enjoyment: keeping their users safe from harmful content. If we have strong community guidelines and moral AI, a content moderation platform can help maintain a secure environment for everyone.