If you’ve been considering implementing a chatbot solution for your business, you are not alone. Once a novelty, now the majority of businesses are either using chatbots, or they plan to. It’s easy to see why. Chatbots allow for the automation of some business processes. This can save you labor on repetitive tasks, even save money by allowing a bot to take over some simpler tasks.
In some cases, tech companies are working to create chatbots that are capable of handling even more complex tasks. This would potentially lead to chatbots that are capable of being used for customer acquisition tools. This is in addition to functions such as answering FAQs, performing repetitive tasks, and taking on other jobs for which chatbots are known.
By implementing chatbots in strategic ways, you can save time and money. Take a look at some ways we can help you add chatbot technology to your business.
Gathering Feedback From Customers
When chatbots interact with your customers, they constantly collect important data. Each conversation can reveal important insights and information. In addition to making product recommendations, upselling, and cross-selling, a chatbot can track customer behavior. Then, based on the questions they ask, purchasing decisions they make, etc. make better predictions. This allows the chatbot to become more intelligent, and to curate even more relevant recommendations. Later, you can use the information gathered for analytics purposes.
Providing Assistance to Staff Members
Chatbots aren’t just a tool for your customers to engage with your brand. Your staff can use them as well. This helps them to free up more time to work on mission critical activities, and tasks that involve more complex thought and action. Further, by using chatbots, your staff can avoid some of the more ‘boring’ tasks. This can lead to increased job fulfillment.
So, what can a chatbot do for your employees? A chatbot can be programmed to:
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Schedule meetings.
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Cancel meetings and appointments.
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Send reminders about meetings and appointments.
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Email appointment alerts.
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Send and receive simple emails on your behalf.
Keeping Employees And Customers Informed
American entrepreneur Sy Syms famously said, “An educated customer is our best customer.” He was absolutely right. The more informed your customers are about your products, how to use them, special offers, and other news, the better. You can use chatbots to send out messages and alerts keeping your customers informed and engaged with your brand.
In addition to that, chatbots can be a great tool for employee engagement. You know that it’s important that your team members keep up with the latest industry developments. Now, what about news and information from within your organization? Isn’t it important that everyone is kept in the loop? You can use chatbots to send regular updates from industry websites and publications, and use them to distribute company news and information as well. Don’t forget that you can use chatbots to send out internal reminders for meetings and events.
Acting as Virtual Assistants
Imagine your employees spending more time on the types of activities that create business growth, help you obtain new customers, improve the products and services you offer, and come up with innovative solutions to problems. one way you can make this happen is to allow them to spend less time on tasks that can be automated by chatbots.
Just in the area of customer service, a chatbot can answer basic questions, provide information, and engage in other forms of basic communication with customers. This allows your customer service agents to focus on answering complex questions, and assisting your customers in making best use of your products. At the same time, you can employ chatbots so that your sales teams can focus on increasing sales, and closing. Chatbots can even identify potential leads that can then be passed along to live sales agents.
Ultimately, you can leverage a chatbot in many situations to provide better customer experiences. At the same time, this allows your employees to focus on more revenue generating tasks.
Help Customers Fill Out Forms
When you present customers with forms, the entire process of filling them out can seem invasive and overwhelming. Now, imagine collecting the same information easily by using a chatbot. Rather than having an intimidating form to fill out, a chatbot can collect information from your customers conversationally, and naturally. You get the information you need, and customers get a much better user experience.
Final Thoughts: Improve Your Business Processes With a Chatbot
Whenever you can automate processes while still maintaining good customer experiences, your business will benefit. You can save money on staffing costs, and your employees can spend more time focusing on mission critical tasks. The processes mentioned above are just a few examples of using chatbots to automate. If you’d like to implement chatbot technology to benefit your business, feel free to contact one of our reps. We’ll be happy to work with you to create the ideal, customized solution.